Podcast advertising is working for many consumer goods, like Füm. Their product is really hard to advertise on traditional media due to a similarity to cigarettes, so they turned to podcast ads to help them quickly grow their fans and their sales.
Podcast advertising is their number one advertising channel.
We work very closely with Adam McNeil, Public Relations Manager at Füm. He advertises with our podcasts, so we invited him to talk with us and share his secrets to success in podcasting.
For more information on Füm, visit their website: https://www.fumessential.com/
Connect with Adam on LinkedIn: https://www.linkedin.com/in/adamjamesmcneil/
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If you like this video, you will enjoy our interview with Martha Gallant from Helix Sleep: https://www.youtube.com/watch?v=d9-r8GBKoog
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